Content Marketing Specialist

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Labster is a fast-moving award-winning company that focuses on revolutionizing the way science is taught to students all over the world.

We develop fully interactive advanced lab simulations and combine these with gamification elements such as an immersive 3D universe, storytelling and a scoring system to stimulate curiosity and highlight the connection between science and the real world. 

At Labster, we are dedicated to empowering the next generation of scientists to change the world. We value impact, being bold, learning, collaboration and having fun whilst we do it.

With 20+ nationalities placed in offices in Bali, Zürich, Copenhagen, and Boston, you will find yourself in a truly international environment, where engagement, values, job satisfaction are goals of equal importance to the financial goals of the company.

The organization We have replaced the conventional management hierarchy and organized ourselves using Holacracy.

Holacracy is a method of decentralized management and organizational governance, in which authority and decision-making are distributed throughout a holarchy of self-organizing teams rather than being vested in a management hierarchy. No more top-down management. We believe in finding talented people and organizations that empower them.

Description of the department 

Labster is looking for a creative Content Marketing Manager in Copenhagen, Denmark!  The Content Marketing Manager will be responsible for planning, developing and creating quality content that supports the company’s strategy in EMEA and ANZ. 

Job profile

  • Align marketing’s content and SEO strategy, with the company’s 2021 strategy
  • Develop quality content that drives traffic, engagement and leads that delivers sales and customer retention
  • Develop and own a content editorial calendar
  • Write content to create awareness of Labster as an industry expert
  • Describe and maintain Labster’s unique brand voice and message in collaboration with all stakeholders
  • Work with external agencies and partners to identify and amplify opportunities to publicly promote Labster product solutions and team members.
  • Develop quality content in the form of:
    • Webinars
    • Monthly Newsletters
    • Podcasts
    • Whitepapers and eBooks
    • Testimonials and case studies
    • Blogs and articles
    • Landing pages
    • Other content creation as needed
  • Measure and optimize efforts on an ongoing basis

Candidate profile

  • Must have 2-3 years of experience in content marketing
  • Significant experience writing and editing marketing content with attention to detail
  • Significant experience with lead generation
  • Significant experience in SEO and content strategy
  • Strong business acumen
  • Great project management skills
  • Experience with tracking, collecting, analysing and reporting data
  • Native English speaking
  • Proficiency in Spanish, German, French or Italian is a plus
  • Previous experience preferred with a start-up or scale-up tech or SaaS company
  • Experience with Pardot, or a similar Marketing Automation Platform
  • Strong written and verbal communication skills 
  • Strong prioritization, organization and project management skills 
  • Must be comfortable working autonomously


Or, know someone who would be a perfect fit? Let them know!


Labster, Copenhagen

Højbro Pl. 10
1200 København Directions View page

Workplace & Culture

With 20+ nationalities placed in offices in Bali, Zürich, Copenhagen, and Boston, you will find yourself in a truly international environment. We truly value, and protect, engagement and empowerment as we believe that the best results are created by engaged and inspired team members. 

Labster is a Holacracy company where authority and decision-making are distributed throughout self-organizing teams. Don't misunderstand though - Labster offers great and healthy leadership; just with far less top-down management.

Already working at Labster?

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